bootstrapping Archives - The SPO Blog

August 14, 2020Benny Chan No Comments

From 0 to 0.1: the Journey of Bootstrapping a Small E-commerce Plugin to a Scalable Business (Part 3)

Fierce Competition & Commodization

Well, it’s been 3 and a half years after I published part 2 of the series. Since I was busy working on different projects, I didn’t have the time to update the series for a while. Time flies. My app has changed a lot and the Shopify ecosystem is very different from the early days.

For my Shopify app, SEO Product Optimizer (SPO) is slowly growing with more than 1,000 merchants joining on board. The first version of SPO was published in Dec 2016. After 4 years of bootstrapping, I don’t make a big-money but I feel very proud of myself to keep everything going.

February 8, 2017Benny Chan 1 Comment

From 0 to 0.1: the Journey of Bootstrapping a Small E-commerce Plugin to a Scalable Business (Part 2)

Well it has been 1 month following my last post of From 0 to 0.1: the Journey of Bootstrapping a Small E-commerce Plugin to a Scalable Business (Part 1). We have done a lot since our SEO Product Optimizer (SPO) soft launched on the Shopify App Store. I think that the marketing works are not good enough. Here is a short recap of what we have done from 11/1/2017 – 10/2/2017:

January 11, 2017Benny Chan 1 Comment

From 0 to 0.1: the Journey of Bootstrapping a Small Ecommerce Plugin to a Scalable Business (Part 1)

This post comes after Why did we develop a small Shopify App? Since 16/12/2016 Our Shopify App – SEO Product Optimizer (SPO) had launched on Shopify App Store. We were happy that our works had finally released to the public. This was a very exciting moment to see how the market reacted to our concepts.

Originally we planned to finish the app within 3 months. We made it within 2 months… However Shopify App Team took around 3 weeks to finish reviewing our app to beta testing. We spent the extra time on testing and pre-marketing. Finally we finished reviewing on 15/12/2016. Phew! We could search it on the Shopify App Store.

Note: According to the FTC disclosure requirement, there are affiliate links included in the post. By clicking the links, I will earn commissions at no cost to you. Also, the links are essential to start a successful project. Read more From 0 to 0.1: the Journey of Bootstrapping a Small Ecommerce Plugin to a Scalable Business (Part 1)